The beauty therapy industry is constantly evolving, with new behavioural and technological trends emerging every year. These trends emerge both from the practitioners within the industry and its consumers, often with strong correlation between them.
From the integration of AI and Virtual Reality tools to a growing recognition of the necessity of diversity, here are some of the top trends currently driving the beauty therapy industry.
These are just a few current trends, but they show that the beauty therapy industry is undergoing a significant transformation, driven by changing consumer preferences and technological innovations. As consumers seek more personalised and inclusive products and treatments, beauty therapy professionals must stay up-to-date with the latest trends and developments to remain competitive in the industry.
Overall, these new technological trends are helping to revolutionise the beauty industry, making it more personalised, accessible, and effective than ever before.